Berthoud’s City Star Brewing pivots to cans to cater to curbside service

Cans were not in the plans for City Star Brewing in 2020. Whenever asked over the past eight years when the Berthoud brewery’s beer would be available in cans the answer was always similar, “Quality canning is a big investment. It’s not part of our current model, and we’re waiting for the saturated craft beer scene to stabilize.” Then COVID-19 ushered in a demand for to-go beer with the mandatory taproom shutdown, and improved packaging became critical. Launching beer in 25oz aluminum crowlers the first week of the shutdown improved City Star’s ability to satisfy curbside customers. Amazing volunteers, affectionately dubbed “the crowler crew”, spent hours weekly pre-filling crowlers to offer the best quality beer in that particular package. It quickly became apparent pre-filling hundreds of crowlers weekly was inefficient and unsustainable in the long run. The search for the right canning line began.

Visit City Star Brewing’s website to learn more.

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